Shooting for Social media – online course

Fully booked

Shooting for Social media – online course is a ten-week interactive beginners’ course for people who want to start learning and developing skills shooting video for social media. Runs one hour per week over 10 weeks.

This online course shows you how to make great content to use on social media such as YouTube, Facebook, Linkedin and Instagram. Whether you are just starting out or have some knowledge already this course will give you a complete overview on what content works, how the big YouTubers are using video to build audiences, and how you can get going and develop your skills with your own social media content. The course covers how to use existing tech, such as your iPhone, action cam features and overview – and, if you are thinking of the next step, what to choose if you are buying an entry-level mirrorless or compact camera to vlog with.

Why do this course?

• You will develop an understanding of different video content on social media and how it works
• You’ll understand the difference in the various social media platforms, what to shoot for Facebook, etc.
• You understand how to structure and shoot a small piece of social media video
• How to shoot: we start with iPhones and GoPros, but if you have or are thinking about getting a mirrorless or DSLR camera we can show you how to get the best out of your kit or what to look for
• You’ll see what free resources are available on the web for editing video and start to work with them
• You’ll get small video tasks to do over the course and get feedback on them
• Gives you the ideal framework to start or develop your YouTube channel or social media presence

Who is Shooting for Social Media – online course – aimed at?

This course is for anyone interested in using or developing video in their social media presence. At the end of the course you’ll know the content tricks and tips, feel confident to shoot that great vlog with existing tech or ready to take the next step – whether it’s investing in kit, or pushing ideas further with your own GoPro, action cam or digital camera. We can’t promise you’ll end up as the next big YouTuber, but we can show you how to make great content, and how to plan and shoot for social media. If you want to make great professional content for Linkedin, want to start your new YouTube channel, or use Instagram and Facebook better, Shooting for Social Media will help you on your way!

Your Tutor – John Hunt

John Hunt is a professional photographer, filmmaker and educator. In video production he works as a director of photography, director, camera operator, and editor. As an educator, John has a degree in photography and film, a PGCE and is an Associate Fellow of the Higher Education Authority. He has taught lens-based media at higher, further and secondary level as well as in the private sector. John embraced digital technology very early with the first Nikon and Canon digital cameras and is passionate about all forms of story-telling, from a single image to a feature film.

Shooting for Social Media – online course outline

Week One – Introduction

• Introduction to video on social media
• The video ‘ingredients’ that work well (with examples)

Week Two

• The platforms – YouTube, Facebook, etc. Video formats and aspect ratios
• Instagram
• Video tools within platforms

Week Three

• Shooting rules and using iPhone as a video tool
• Introduction to GoPro and Osmo
• DSLR and Mirrorless
• Technical aspects of shooting

Week Four

• Planning a shoot.
• Scripting. Do you need it?
• Location, location, location

Week Five

• Shooting an interview, talking head and vlog
• Audio
• Lighting

Week Six

• The big shoot week

Week Seven

• Workflow and archive
• Introduction to freeware editing

Week Eight

• Editing techniques
• Using non sync sound

Week Nine

• Editing continued
• Rendering and uploads

Week Ten

• Routes onward
• Student feedback
• Advice on kit

Early booking discount & concessions

Book early to get 10% reduction on the full price course fee. See the date at top right of this page (usually two weeks before the course start date, but may vary).

Students, NHS workers and people on some means-tested benefits are eligible to claim the concessionary rate. Evidence is required, such as student card, NHS staff card or benefit letter.

Means tested benefits: JSA, Income Support; Working Tax Credit (not child tax credit); Council Tax Benefit (not student/single person/reduction due to disability); Housing Benefit; Pension Credit (guarantee); Unwaged Dependent of these benefits & Universal Credit.

All Film Oxford Courses are subsidised by Oxfordshire Adult Learning 

If you like Shooting for Social Media – online course you may also like:

Introduction to Documentary Filmmaking – online course

Introduction to Broadcast Journalism – Online course